Why do some firms forego the use of CRM solutions? Isn’t the purpose of Customer Relationship Management (CRM) to streamline […]
Why do 70% of CRM projects fail?
What drives the failure of CRM projects? Why is it that nearly 70% of these efforts don’t realize their objectives? […]
How hard is it to build a CRM?
How challenging is the process of constructing a Customer Relationship Management (CRM) system? What are the considerations when embarking on […]
Custom CRM and API-First Design: Building for Flexibility
How often do we consider the importance of flexibility in software design, especially in the context of Customer Relationship Management […]